Linguistic Strategies for Dominance in Political Interviews: A Case Study of Arise TV Morning Show

Abstract

This study employs Norman Fairclough's model of Critical Discourse Analysis (CDA) to examine the interaction between Arise TV anchor Rufai Oseni and APC chieftain Jesutega Onokpasa. Purposeful sampling was used to select one interview from 17 available, meeting specific criteria set by the sampling objectives. The paper dissects the conversation through textual analysis, discursive practice, and social practice, and the analysis reveals how insertions and interruptions shape power relations. Onokpasa’s frequent interruptions and condescending tone serve to assert dominance, undermine Oseni’s role, and divert the discussion from substantive issues to personal attacks. The live broadcast context heightens the stakes, influencing both participants’ behaviour as they navigate their public personas. The broader ideological  context  reflects  ongoing  conflicts  in  Nigerian  politics,  with  Oseni's  critical  stance  on economic policies countered by Onokpasa's defensive posture. The study highlights the struggle for control in public discourse and underscores the role of language in shaping power relations, reflecting deeper cultural norms and expectations regarding respect and hierarchy. Through Fairclough's CDA framework,  the  analysis  demonstrates  how  conversational  strategies  are  employed  to  reinforce  or challenge existing power structures in media interactions.